Project with Rukodelie Deluxe and Infocard Ltd.
To create a pilot project to design, produce and market a series of unique, quality, painted designs by artist, Ingrid Lee with company Needlework Deluxe and InfoCard Ltd in St Petersburg, Russian Federation.
Timeframe 2012- 2014.
This product will be branded under the concept of Needlework Deluxe Artist Series with Ingrid Lee. The first series of designs are painted in a watercolour style as completed decorative studies (not realistic) which reflect vintage style cards and interior decorations of the late 19th and early 20th Century, but in a modern styling to reflect today homes and modern lifestyles.
Role of Ingrid Lee Enterprises in this project to create a pilot marketing strategy for international sales:
- Create, develop and manage a pilot product, concept and marketing strategy for the project of fabric prints.
- Design 14 images for printing.
- Promote sales to prospects online, for example pinterest.
- Design and Develop Online marketing products, concept and strategy for a 6 month pilots case study.
- Create and promote product and content articles to international magazines and webinars.
- Create product sheet, design packaging and branding and wholesale/retail catalogue.
- Create promotional videos and masterclass series for print publications.
Read the blog post about this event.
Do you want to work with Ingrid? Please fill in the form below
Comments or questions are welcome.
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